We discovered just the brand which matched all our sartorial criteria.
It’s almost the time & season for prom & summer weddings, thus we are eagerly looking for the perfect dress fix. Our choices are filtered by the following criteria; pretty, feminine & elegant. Hence, we were more than delighted when we discovered just the brand which met all our requirements.
Photo: Courtesy of Farah Hammad
The Jeddah-based eponymous design label, Farah Hammad, perfectly amalgamates whimsical silhouettes with skilful tailoring to create dresses which are pretty yet timeless. Created with a vision to celebrate women, the designer perfectly envisions her creativity into skilful garments, which combine old-school charm with modern design.
Created with a vision to celebrate women, Farah envisions her creativity into skilful garments.
Photo: Courtesy of Farah Hammad
For SS17, Farah has been inspired by the ‘Boho Chic’ movement, presenting a line-up of dresses which are a tribute to the free-spirited wanderer. Made in an earthen colour palette with clean, minimalistic silhouettes, the Farah Hammad SS17 collection is simple & beautiful (we couldn’t ask for more).
The line-up pays tribute to the free-spirited wanderer.
Browse through some of our favourite pieces from Farah Hammad’s latest collection and be ready to make notes for your prom or summer wedding ensemble (We’ve definitely got our eyes on that baby pink ruffled dress!).
Photo: Courtesy of Farah Hammad
Photo: Courtesy of Farah Hammad
Follow Farah Hammad: @farahhammadofficial