Inside Farah Hammad’s ‘La Dolce Vita’ Collection


 

Mirroring ‘old-school glamour’ with a modern revamp, ‘La Dolce Vita’ is synonymous with all things cool, fresh & sexy (We’re already in love!).

 

Although we haven’t spoken about Jeddah-based designer Farah Hammad for a while now, we must admit that we were missing her effortlessly elegant collections (Remember those ultra-cool kaftans in our ‘Kaftan ‘It’ List’?).  Luckily for us, the designer is back for the Spring/Summer 2018 season with a line-up of incredibly chic pieces. Inspired by the Italian Amalfi coastline, Capri & the picturesque locales of Positano, the ‘La Dolce Vita’ collection is the stuff of summer dreams.

Combining her love for the Southern Italian beauty with her sharp eye for textures & feminine silhouettes, Farah has created a collection which oozes an effortless ease, all whilst maintaining a fresh romanticism. Mirroring ‘old-school glamour’ with a modern revamp, ‘La Dolce Vita’ is synonymous with all things cool, fresh & sexy (We’re already in love!).

Fluidity in the form of flowing asymmetrical silhouettes & prints in the form of vibrant polka dots & stripes, bring together a contagious energy which one simply can’t resist being a part of. The colour palette, reflecting the tones of the Italian lemons & flowers, further reinforces the summer aesthetic, making us wish we were already at an Italian beach island, basking away in the glory of sunshine.

Vintage yet contemporary, enchanting yet sublime, Farah Hammad‘s ‘La Dolce Vita’ collection is everything you need to ace your summer wardrobe.

 

Farah Hammad SS18

Photo: Courtesy of Farah Hammad

 

Farah Hammad SS18

Photo: Courtesy of Farah Hammad

 

Farah Hammad SS18

Photo: Courtesy of Farah Hammad

 


 

Follow Farah Hammad: @farahhammadofficial