As if understanding our inner most fantasies, one of our favourite new designers has introduced the perfect collection, fit for the modern day princess.
We may have grown out of our childhood phase, but somewhere inside of us we still believe that we are princesses (we’re still looking for our prince charming & palace). As if understanding our inner most fantasies, one of our favourite new designers has introduced the perfect collection, fit for the modern day princess.
Photo: Courtesy of Jelena Bin Drai
Established in Dubai by designer Jelena Jakovljevic Bin Drai, ready-to-wear label Jelena Bin Drai strives to establish itself as the go-to name for elegant & feminine pret pieces. Demonstrating a knowledgable use of the finest fabrics and craftsmanship techniques, each of Jelena’s collections create a line-up of timeless garments, which are perfect for the contemporary fashion-loving woman.
Incorporating col montants, long structured silhouettes & flowing movements, each of the garments resonate femininity.
For SS17, Jelena Bin Drai has introduced a collection of classic separates and fluid dress silhouettes, all imbibing a sophisticated elegance. Incorporating col montants, long structured silhouettes & flowing movements, each of the garments resonate femininity.
Photo: Courtesy of Jelena Bin Drai
The colour palette, a symphony of fresh pinks, pastel blues & minty greens, works together to emphasise the dreamy effect of the collection. Furthermore, intricate lace detailing, delicate floral prints & fine pleats add to the overall feminine synergy of the collection.
Intricate lace detailing, delicate floral prints & fine pleats add to the overall feminine synergy of the collection.
Browse through our collection of favourites from the Jelena Bin Drai SS17 collection, and immerse yourself into a modern day fairytale.
Photo: Courtesy of Jelena Bin Drai
Photo: Courtesy of Jelena Bin Drai
Follow Jelena Bin Drai: @jelenabindrai